Sport software for every season.
We build fan products, performance systems, and operational tools around fast-moving sporting organisations.
Teams we have worked with
What we do
Fan products
Matchday, membership, ticketing, content, loyalty, and second-screen experiences across web and mobile.
Performance data
Capture, combine, and present the evidence coaches and analysts need for the next decision.
Sporting operations
Scheduling, accreditation, logistics, venues, people, and exceptions coordinated in one workflow.
How we do it
- 1
Choose the moment
Start with one fan, performance, or operational decision that matters.
- 2
Join the evidence
Bring the relevant events, media, records, and permissions together.
- 3
Test in the real rhythm
Run around training, fixtures, and matchday pressure rather than a lab timetable.
- 4
Compound across the season
Improve the model and product as more decisions and outcomes arrive.
We design for peaks, deadlines, and people on the move.
Matchday load
The product degrades safely and the operating team can see what is happening when demand spikes.
Time-critical work
Clear state and ownership when a decision loses value minutes after it is made.
Many user groups
Different access and interfaces for supporters, staff, partners, athletes, and volunteers.
What you'll achieve
Video and event analysis
Index footage, detect events, and connect observations to the underlying performance record.
Knowledge retrieval
Ask across scouting notes, match reports, medical constraints, and operational plans with sources attached.
Content operations
Prepare clips, captions, translations, and channel variants while approval remains with the team.
Common questions
Do you build both fan-facing and internal products?
Yes. A fan product often depends on the same content, ticketing, identity, and operational data used by internal teams.
Can you integrate tracking and performance data?
Yes. We can ingest vendor feeds and internal records, build the shared data layer, and deliver the workflow on top.
How do you test around matchday peaks?
We rehearse realistic demand, dependency failures, degraded modes, and operator recovery before the product is relied on live.
Services for sport teams
Tell us what you need built.
A 20 minute call is enough to work out whether a pod fits. The first week of work is defined on that call.